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Workshop at Audio Branding Academy

Daniel Hug to give workshop at Audio Branding Academy Day 2016

On September 22nd, IAD lecturer Daniel Hug is offering one of four expert workshops at the Audio Branding Academy Day 2016 in Hamburg. The workshop, entitled "Designing Interactive Sonic Identities: Potentials, Challenges, Methods” looks at how sound and interaction with the world of smart, networked products, environments, and services, can contribute to the user’s experience of brands.