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Theory V: Sweet Dreams are Made of This

«Sweet Dreams are Made of This» lets us dive into the essence of an interaction design agency, in regards to the 6th semester thesis. How does a design project emerges from a particular interest? Should it have an impact? And at what scale?
Through a variety of references, we'll address notions of dreams, contribution, position and ownership, especially as they relate to contemporary societal questions. We usually consider that a novel contribution to knowledge has to be read about, dreamed about in a visionary sense, used and related to, through hands on testing, iterations and prototyping at various stages, explored orally and visually, and discussed by peers and tutors.
At one point in this theory course, we will head outside Zurich for a two-day «free flow retreat». In a creatively engaging environment, we will discuss interests and topics ranging from the upcoming thesis to life in general.

Lecturers ZHdK:
Dr. Joëlle Bitton

Theory V: Sweet Dreams are Made of This
Theory V: Sweet Dreams are Made of This
Theory V: Sweet Dreams are Made of This
Theory V: Sweet Dreams are Made of This